Get Started with Photo Blogging
Have you noticed how popular blogging is nowadays? Everyone seems to have a blog – from teenagers talking about the bands they’ve seen, to grandparents sharing news of a new grandchild, to businesses writing about their industry’s news or their new products. But blogging doesn’t just have to be about words. In fact, some of the most effective blogs make use of another medium – photos. Think what a difference it can make when not only do you describe your latest creation but you can show it too!
So what is photo blogging, and how does it differ from a regular blog? Actually there’s no difference at all, other than your blog features photos rather than words. In fact, the best blogs mix it up a bit – a text post one day, a photo the next, maybe a video after that. And photo blogs do still have text – though a picture can tell a thousand words, they sometimes still need some explanation!
When blogs first emerged they did rely heavily on text content but as the platforms for blogging have developed so too has the content they host. By using photos on your blog you give it a fresh, unique look and it can also personalise your blog and make it less “samey” or corporate.
As with traditional blog posts, photo blog entries are usually posted on a regular basis. Each post is time-and date-stamped and listed in chronological order, with the newest uploaded photo(s) at the top of the page. (Bear in mind that you can post more than one photo on a single blog post.) And you can still tag and categorise your photo blog entries so people can find older related content – and invite people to comment on your photos.
So how can you, as a business owner, use photo blogging? Have a think about all the stuff you see in your daily working life. Do you go networking? Visit interesting clients? Make products or create designs? Eat a lot of breakfasts?! All of those topics are rife for photo blogging about – all you need is a little imagination.
Some practical examples for you. You’re a florist – take photos of a bouquet being made. Plumber? The parts you need to fix a washing machine. Trainer? “In action” photos of a training event. Web designer? Screen shots of your latest project. I’m sure you can come up with plenty of good ideas.
And the beauty of photo blogging is that you don’t need an expensive camera – the camera in your smartphone or your little digital compact are perfectly good enough. In fact, you can even download apps for many of the top blogging platforms that let you take photos on your phone and upload them to your blog instantly – photoblogging on the move!
So if you haven’t yet thought of starting a photo blog, why not give it a go? And post your link in the comments below so we can all have a look!